Take a look at the new logo for Davao’s festival of festivals. This year’s members of the promotions committee are all young, energetic and forward-looking Dabawenyos, and that fact is evident in this new image of Kadayawan sa Dabaw.
We thought (I was invited to join the promotions committee) that the Kadayawan festival needed a boost in the arm for a more modern approach — but without abandoning the traditional aspects, naturally.
What do you think?
UPDATE: 14 May 2008
Finally, here’s the approved form and colors of the logo for Kadayawan 2008.

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Why the new Kadayawan logo?









I love the web 2.0 look and feel of the logo. Congrats!
Final na ba yung logo? if it is I will not comment anymore :)
@Dulce — Web2.0? Hmmm… it doesn’t strike me as that…
@BongSeg — As far as I know, it’s already final. But I will know next week at the next meeting.
WOW!! I love the cool simply minimalistic design and slick too! cno ang gumawa ng logo? I commend the author
I see. I will not comment on it anymore :) Good luck for the Kadayawan preparations more power!
i find the new logo nice — very youthful and the colors are refreshing to the eyes. :)
nice, modern logo.
the first time i set foot in davao i didn’t know it was kadayawan. i stepped outside my hotel and wondered why there’s street dancing and floats. didn’t do my homweork back then hehe
@backpacking philippines — Hehehe! Hey, nice site you got there! Very interesting. :)
hi! pls add me here in your links.. added you already before. thanks so much!!!
Half of it looks real cool. A profile of an eagle head is always a striking sight. The back part feels like a stylized version of the “Wella” logo. It looks festive though so I guess it works! :)
Hmmm… Maybe you should put the old one for comparison. :)
Anyway, I like it. And no, I don’t see how it’s web 2.0, but it is modern in a sense. :)
@benj — “Wella logo” hahahaha! you’re right!
Dito naman sa Davao, some people are saying it looks like the Phoenix logo (a new gas station company here). Thanks for your input!
@Ria — The old version? Actually kaunti lang ang difference eh… Oh btw, they might change the logo again, to incorporate the other Davao symbols daw. Haaay…
Blogie – DURIAN also?! and Mount Apo? And a Bagobo?
Lol! No, just the waling-waling. Actually, the orchid was the only element present in the original Kadayawan logo.
The Kadayawan text would suffice :) Not too crazy about the eagle and the wig.
@Drew — Minimalist approach. I’d agree with you… but, you meant “wing” yes? hehehe
it’s a wig, right? It won’t make sense if it were a wig… it wouldn’t be Wella anymore. lol
ahahaha, alangya ka benj. wella shampoo ka dyan!
i’ll be honest. I don’t like the eagle thing.
Yep, not a hint of web2.0. :)
Hi Blogs! As far as I know, that is not the logo that was approved by the Execom. The one that was approved was more festive and colorful pero walang Waling-waling
@Ian — This logo was what Digilution sent me, you see. And then I was sent another set of 8 similar-looking logos! I’m getting confused and I still have not received word yet as to which one is the final logo…
The first logo is better than the second (updated) one. Dumami ang feathers!
I suggest you do away with the colorful feathers. Pwede isa nalang.. yung nasa Taas lang….
Dapat sana si Kuya Andrew ang gi-recommend natin gumawa ng logo no?
(Some of Andrew dela Serna’s work: here and here.)
Uhmmm… New logo… WTF?!
@Ria — Actually, there’s another iteration… But I won’t display it anymore, because they just added “2008″.
When will it be held? Cebu Pac has a free domestic seat promo again and I’m planning to go to Davao this time. I’ve been searching for the festival date so I would know when to go there. Help, please!
@shasha — I will post the whole schedule later. Meantime, here are the inclusive dates of Kadayawan: 18 – 24 August 2008.
I can’t stretch out my vacation for 7 days, so I need to know when the grand parade wll be. If I remember the 2007 sched correctly, it’s usually held on the latter part of the festival week. So when will it exactly be this year? I assume it’s going to be on the 24th?
@shasha — According to the schedule I got (and I believe this is pretty final already), the Indak-Indak sa Kadalanan (street dancing) will be on the 23rd, Saturday. The floral float parade will be on the 24th.
I will post the whole schedule here very soon! I just want to get some details for each event before I do so.
Kamusta naman ang bagong logo! Haha. Ithought the pink umm wig was out of place in the original but now, the second logo just takes the color palette of the logo to a whole new different level.
@ Blogie: Thanks for all the info. We’ll be there from the 22nd to the 26th. I’ll definitely visit your blog again for more festival info.
You’re welcome, Sasha.
To all: if you’re planning on staying at a hotel, pls book early for Kadayawan!
hey Blogie, will be visiting Davao for the Kadayawan, can you suggest any hotels/inns that are near the parade route? thanks
@iris — Hello there! I suggest you book with Casa Leticia. It’s right beside People’s Park in the downtown area and is very near the usual parade route. Here’s their website. Their rooms aren’t exactly cheap, but for the location, appointments and the service, they’re well worth the money.
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